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Unashamedly Ethical

Contact: Graham Power - Founder

What is Unashamedly Ethical?

Unashamedly Ethical is a campaign promoting ethics, values and clean living. We facilitate the forming of local Unashamedly Ethical communities all over the world. Our founder and chairman is South African businessman Graham Power.

How the campaign works

The campaign is built upon three pillars, around which local communities form:


  • A challenge to people to make a public commitment to ‘good values, ethics and clean living’.
  • An online directory of all signatories (organizations and individuals).
  • A presiding Ombudsman who holds all signatories accountable, and who will review written complaints against any signatory.