Toyota South Africa

Toyota South Africa is the country?s leading motor manufacturer and is celebrating its 26th consecutive year as market leader. The company manufactures passenger cars, light commercial vehicles and trucks at Prospecton, near Durban, also exporting to a number of countries.

In line with Toyota Motor Corporation?s commitment to environmental protection, the South African subsidiary has won high praise for its innovative strategies to reduce energy usage, minimise waste and drastically reduce the use of potentially harmful substances. The company?s efforts were rewarded with a Mail & Guardian Greening the Future Award during 2005.

President and CEO Dr Johan van Zyl says: ?Toyota Motor Corporation has shown the way ahead with the creation of the Toyota Earth Charter and Global Vision 2010. These documents position the protection of the environment as a top management priority.

?We, at Toyota South Africa, embrace these ideals of working towards a prosperous and sustainable 21st century society. We must live in harmony with our environment and integrate a caring attitude into our daily lives, at every level.

?Pivotal to the success of the Eco Project is a commitment to important, related issues such as employee health, human resource development and corporate social investment activities.?

The pioneering Toyota Prius, which is the world?s most successful hybrid-engined vehicle, went on sale in South Africa during 1995.

Toyota South Africa has also committed to a number of environmental projects, including support of the International Coastal Cleanup which tackles the problem of litter on KwaZulu-Natal and Cape beaches and inland waterways.

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